We live in a world obsessed with laundering an item after a single-use. Yet doing the laundry has a huge environmental impact on the planet.  In fact, up to two-thirds of clothing’s carbon footprint occurs after you take it home. 


Energy.  It takes a lot of energy to heat the wash water and then run the dry cycle. Because both emit carbon dioxide - doing the wash with hot water, then finishing with a hot spin-dry, contributes to greenhouse gases and global warming. 

Water. The average family does around 400 loads of laundry each year. According to Energy Star, these 400 loads consume around 3,500 gallons of water. Conserving water is vital now - and will be more so in the future. 

Toxins.  Unless natural, most detergents and softeners have chemicals - Sodium Lauryl Sulfate, Phosphates, Formaldehyde and Chlorine Bleach are just some of the culprits. These chemicals leach into our water supply and can harm the health of people, pets and the environment. 

Microplastics. Derived from plastic-based synthetics such as polyester and nylon, microplastics get washed out to sea in the rinse water and when consumed by fish, seep into the food chain. Naturally, products from The Good Tee are chemical - and plastic-free! 

Good News

The power of low-impact laundry and eco-wash is in your hands. It’s easy.         And YOU CAN make a difference.

Good Washing Tips:

1. Wear Natural

Synthetic fabrics such as polyester trap odours at a greater rate than natural fibres like cotton,  so if you want to feel (and smell) fresh, go natural!

2. Spot Clean

Remove splashes and stains as they happen and before they soak in. 

3. Use Eco-Friendly Detergent

Look for labels that indicate a product is phosphate-free, readily biodegradable, and made from plant- and vegetable-based ingredients. You can also make your own detergents. 

4. Wash Full Loads

Don’t fall into the trap of thinking you need to wash a garment after each wear.

Reducing the number of loads saves water, energy and money

5. Use An Energy Efficient Washing Machine

You can save up to 50 000 litres of water per year and a lot of energy!

6. Wash in Cold

90% of the energy used for washing clothes goes into heating the water. Switching from hot to cold or warm water can help prevent 500 lbs of CO2 from entering the atmosphere every year.

7. Nix the Dryer

In summer, line dry outside.  In winter, use a rack and let your washing dry in the boiler room/den.

8. Skip The Iron

Ironing consumes energy and can reduce the longevity of the fabric.

9. Repair/Donate

Fashion waste clogs our landfills, but there are ways to help end that.  Slight tear, or moth hole? Pick up the needle and thread and darn it! Big rip, broken zip, or no good at “repair,” your local dry cleaner or seamstress friend might be able to help! When your garment is done ask yourself if you can you give the fabric a second life - think cleaning rags, stuffing, art and craft materials, etc. Still in good condition? Wash and donate to give back programs so they can recycle or reclaim the fibre. Learn more